Kick of promotion for the telenovela Herança
On 17 January, SP Televisão welcomed several media organisations to its premises to mark the promotional launch of SIC's new telenovela A Herança, which premieres on 27 January.
Under the slogan Open Day, the aim of the day was to show the press the plot's details, as well as the opportunity to interview some of the cast members who are bringing this story to life, allowing for the creation of impactful, unique and exclusive content about this new SP Televisão project.